I so badly want you to know the ideas in this video so you can start applying them and practicing them with others.

When I learned this basic idea almost 30 years ago, everything changed.

• My clients create ridiculous transformations by applying it.

• Coaches who’ve learned to incorporate it grow their businesses faster than their peers.

• It’s why my work stays in high demand.

This video shares THE fundamental idea that is always at play for any successful leader-coach-catalyst.